QSi Holding is supporting the technology for Walkbase Analytics where sensors in a venue such as airport, station of mall can detect presence and movement of visitors, and their exposure to shops or media systems.
The technology works by using Wifi signals of smartphones, in combination with calibrating counters on entrances. The output contains statistics as well as real-time heat mapping, allowing operators to act on dense areas, and report on exposure to advertisement campaigns or shopping areas.
Walkbase is a company in Finland, with established head quarters at:
More can be found on http://www.walkbase.com/.